SalaryByCity

Bookkeeping, Accounting, and Auditing Clerks vs Market Research Analysts and Marketing Specialists: Salary Comparison (2024)

Side-by-side salary comparison using 2024 Bureau of Labor Statistics data.

Bookkeeping, Accounting, and Auditing Clerks

$49,210

Median annual salary

1,455,770 employed nationally

Market Research Analysts and Marketing Specialists

$76,950

Median annual salary

861,140 employed nationally

Which Career Pays More?

Market Research Analysts and Marketing Specialists professionals earn $27,740 more per year than Bookkeeping, Accounting, and Auditing Clerks professionals — that's 56.4% higher. At the 90th percentile, Bookkeeping, Accounting, and Auditing Clerks earns $72,660 compared to $144,610 for Market Research Analysts and Marketing Specialists.

Salary Range Comparison

Bookkeeping, Accounting, and Auditing Clerks$34,600 – $72,660
Market Research Analysts and Marketing Specialists$42,070 – $144,610
$34,600$144,610

Detailed Salary Comparison

PercentileBookkeeping, Accounting, and Auditing ClerksMarket Research Analysts and Marketing SpecialistsDifference
10th Percentile$34,600$42,070$-7,470
25th Percentile$41,390$56,220$-14,830
Median (50th)$49,210$76,950$-27,740
75th Percentile$60,220$104,870$-44,650
90th Percentile$72,660$144,610$-71,950
Mean (Average)$52,020$86,480$-34,460

Employment Numbers

Bookkeeping, Accounting, and Auditing Clerks

1,455,770

employed nationwide

Market Research Analysts and Marketing Specialists

861,140

employed nationwide

Top Paying Cities

Best Cities for Bookkeeping, Accounting, and Auditing Clerks

CityMedian
San Francisco-Oakland-Berkeley, CA$64,480
San Jose-Sunnyvale-Santa Clara, CA$64,340
New York-Newark-Jersey City, NY-NJ-PA$59,170
Boston-Cambridge-Nashua, MA-NH$58,400
Seattle-Tacoma-Bellevue, WA$58,390

Best Cities for Market Research Analysts and Marketing Specialists

CityMedian
San Jose-Sunnyvale-Santa Clara, CA$139,140
San Francisco-Oakland-Berkeley, CA$124,840
Seattle-Tacoma-Bellevue, WA$102,390
New York-Newark-Jersey City, NY-NJ-PA$97,360
Boston-Cambridge-Nashua, MA-NH$95,930

Frequently Asked Questions

Who earns more: Bookkeeping, Accounting, and Auditing Clerks or Market Research Analysts and Marketing Specialists?
Market Research Analysts and Marketing Specialists professionals earn more, with a median salary difference of $27,740 (56.4% higher) as of 2024 BLS data.
What is the salary range for Bookkeeping, Accounting, and Auditing Clerks?
Bookkeeping, Accounting, and Auditing Clerks salaries range from $34,600 (10th percentile) to $72,660 (90th percentile), with a median of $49,210.
What is the salary range for Market Research Analysts and Marketing Specialists?
Market Research Analysts and Marketing Specialists salaries range from $42,070 (10th percentile) to $144,610 (90th percentile), with a median of $76,950.
How many Bookkeeping, Accounting, and Auditing Clerks and Market Research Analysts and Marketing Specialists jobs are there?
There are approximately 1,455,770 Bookkeeping, Accounting, and Auditing Clerks positions and 861,140 Market Research Analysts and Marketing Specialists positions nationwide according to 2024 BLS data.
Is it worth switching from Market Research Analysts and Marketing Specialists to Bookkeeping, Accounting, and Auditing Clerks?
Career decisions depend on many factors beyond salary. Bookkeeping, Accounting, and Auditing Clerks has a median salary of $49,210 while Market Research Analysts and Marketing Specialists earns $76,950. Consider job satisfaction, growth prospects, required education, and work-life balance.

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Data verified March 2026 · Source: U.S. Bureau of Labor Statistics OEWS