Financial Managers vs Market Research Analysts and Marketing Specialists: Salary Comparison (2024)
Side-by-side salary comparison using 2024 Bureau of Labor Statistics data.
Market Research Analysts and Marketing Specialists
$76,950
Median annual salary
861,140 employed nationally
Which Career Pays More?
Financial Managers professionals earn $84,750 more per year than Market Research Analysts and Marketing Specialists professionals — that's 110.1% higher.
Salary Range Comparison
Financial Managers$86,490 – N/A
Market Research Analysts and Marketing Specialists$42,070 – $144,610
$42,070$144,610
Detailed Salary Comparison
| Percentile | Financial Managers | Market Research Analysts and Marketing Specialists | Difference |
|---|---|---|---|
| 10th Percentile | $86,490 | $42,070 | +$44,420 |
| 25th Percentile | $118,360 | $56,220 | +$62,140 |
| Median (50th) | $161,700 | $76,950 | +$84,750 |
| 75th Percentile | $214,210 | $104,870 | +$109,340 |
| 90th Percentile | N/A | $144,610 | N/A |
| Mean (Average) | $180,470 | $86,480 | +$93,990 |
Employment Numbers
Financial Managers
818,620
employed nationwide
Market Research Analysts and Marketing Specialists
861,140
employed nationwide
Top Paying Cities
Best Cities for Financial Managers
| City | Median |
|---|---|
| San Jose-Sunnyvale-Santa Clara, CA | $218,920 |
| New York-Newark-Jersey City, NY-NJ-PA | $216,520 |
| San Francisco-Oakland-Berkeley, CA | $211,730 |
| Boston-Cambridge-Nashua, MA-NH | $188,490 |
| Seattle-Tacoma-Bellevue, WA | $180,770 |
Best Cities for Market Research Analysts and Marketing Specialists
| City | Median |
|---|---|
| San Jose-Sunnyvale-Santa Clara, CA | $139,140 |
| San Francisco-Oakland-Berkeley, CA | $124,840 |
| Seattle-Tacoma-Bellevue, WA | $102,390 |
| New York-Newark-Jersey City, NY-NJ-PA | $97,360 |
| Boston-Cambridge-Nashua, MA-NH | $95,930 |
Frequently Asked Questions
Who earns more: Financial Managers or Market Research Analysts and Marketing Specialists?
Financial Managers professionals earn more, with a median salary difference of $84,750 (110.1% higher) as of 2024 BLS data.
What is the salary range for Financial Managers?
Financial Managers salaries range from $86,490 (10th percentile) to N/A (90th percentile), with a median of $161,700.
What is the salary range for Market Research Analysts and Marketing Specialists?
Market Research Analysts and Marketing Specialists salaries range from $42,070 (10th percentile) to $144,610 (90th percentile), with a median of $76,950.
How many Financial Managers and Market Research Analysts and Marketing Specialists jobs are there?
There are approximately 818,620 Financial Managers positions and 861,140 Market Research Analysts and Marketing Specialists positions nationwide according to 2024 BLS data.
Is it worth switching from Market Research Analysts and Marketing Specialists to Financial Managers?
Career decisions depend on many factors beyond salary. Financial Managers has a median salary of $161,700 while Market Research Analysts and Marketing Specialists earns $76,950. Consider job satisfaction, growth prospects, required education, and work-life balance.
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Data verified March 2026 · Source: U.S. Bureau of Labor Statistics OEWS