SalaryByCity

First-Line Supervisors of Retail Sales Workers vs Market Research Analysts and Marketing Specialists: Salary Comparison (2024)

Side-by-side salary comparison using 2024 Bureau of Labor Statistics data.

First-Line Supervisors of Retail Sales Workers

$47,320

Median annual salary

1,113,160 employed nationally

Market Research Analysts and Marketing Specialists

$76,950

Median annual salary

861,140 employed nationally

Which Career Pays More?

Market Research Analysts and Marketing Specialists professionals earn $29,630 more per year than First-Line Supervisors of Retail Sales Workers professionals — that's 62.6% higher. At the 90th percentile, First-Line Supervisors of Retail Sales Workers earns $76,560 compared to $144,610 for Market Research Analysts and Marketing Specialists.

Salary Range Comparison

First-Line Supervisors of Retail Sales Workers$31,120 – $76,560
Market Research Analysts and Marketing Specialists$42,070 – $144,610
$31,120$144,610

Detailed Salary Comparison

PercentileFirst-Line Supervisors of Retail Sales WorkersMarket Research Analysts and Marketing SpecialistsDifference
10th Percentile$31,120$42,070$-10,950
25th Percentile$37,580$56,220$-18,640
Median (50th)$47,320$76,950$-29,630
75th Percentile$60,510$104,870$-44,360
90th Percentile$76,560$144,610$-68,050
Mean (Average)$52,350$86,480$-34,130

Employment Numbers

First-Line Supervisors of Retail Sales Workers

1,113,160

employed nationwide

Market Research Analysts and Marketing Specialists

861,140

employed nationwide

Top Paying Cities

Best Cities for First-Line Supervisors of Retail Sales Workers

CityMedian
Seattle-Tacoma-Bellevue, WA$60,320
San Jose-Sunnyvale-Santa Clara, CA$60,260
New York-Newark-Jersey City, NY-NJ-PA$58,320
Denver-Aurora-Lakewood, CO$57,440
San Francisco-Oakland-Berkeley, CA$57,160

Best Cities for Market Research Analysts and Marketing Specialists

CityMedian
San Jose-Sunnyvale-Santa Clara, CA$139,140
San Francisco-Oakland-Berkeley, CA$124,840
Seattle-Tacoma-Bellevue, WA$102,390
New York-Newark-Jersey City, NY-NJ-PA$97,360
Boston-Cambridge-Nashua, MA-NH$95,930

Frequently Asked Questions

Who earns more: First-Line Supervisors of Retail Sales Workers or Market Research Analysts and Marketing Specialists?
Market Research Analysts and Marketing Specialists professionals earn more, with a median salary difference of $29,630 (62.6% higher) as of 2024 BLS data.
What is the salary range for First-Line Supervisors of Retail Sales Workers?
First-Line Supervisors of Retail Sales Workers salaries range from $31,120 (10th percentile) to $76,560 (90th percentile), with a median of $47,320.
What is the salary range for Market Research Analysts and Marketing Specialists?
Market Research Analysts and Marketing Specialists salaries range from $42,070 (10th percentile) to $144,610 (90th percentile), with a median of $76,950.
How many First-Line Supervisors of Retail Sales Workers and Market Research Analysts and Marketing Specialists jobs are there?
There are approximately 1,113,160 First-Line Supervisors of Retail Sales Workers positions and 861,140 Market Research Analysts and Marketing Specialists positions nationwide according to 2024 BLS data.
Is it worth switching from Market Research Analysts and Marketing Specialists to First-Line Supervisors of Retail Sales Workers?
Career decisions depend on many factors beyond salary. First-Line Supervisors of Retail Sales Workers has a median salary of $47,320 while Market Research Analysts and Marketing Specialists earns $76,950. Consider job satisfaction, growth prospects, required education, and work-life balance.

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Data verified March 2026 · Source: U.S. Bureau of Labor Statistics OEWS